Website loading Speed at PrestaShop is an important criterion of a website’s success. First and foremost the acceleration of a site automatically increases its conversion.
And it directly helps improve the main business objective of a website which is to generate more leads and more sales.
Studies show that when a site is accelerated by only 100 milliseconds, the conversion gets increased by 5%. By 2.4% on desktop devices and by 7.1% on mobile devices.
Acceleration by 1 second increases the conversion rate by 20%.
Acceleration by 2 seconds increases conversion by 30%.
Moreover, there is an additional advantage. Speed of PrestaShop is directly related to behavioral factors that adversely affect the ranking of a website in search results.
If you increase the download speed of PrestaShop, this will reduce the probability of failure, visitors will perceive the site more positively, they will spend more time on your website. All of this will be highly estimated by search engines in their score results.
By optimizing the images it is possible to significantly reduce the total amount of data (in bytes) that is loaded on the page. For example, total page size is reduced to 2 MB from 20 MB. Page capacity of 2 MB will load much faster than the previous version of the page with a volume of 20 MB. This is exactly how PrestaShop download is accelerated.
Our service allows you to automate routine and labor-intensive task of compressing and optimizing images. The connection to the website takes literally 2 minutes. And everything works automatically - all you need is to configure compression settings only once.
Sign Up to OptiPic
Install a plugin to your site
Deposit funds to your account and select a package
Сжатие изображений ускоряет сайт согласно Google PageSpeed Insights. Кроме этого наши специалисты готовы провести комплексное ускорение сайта.
Полностью автоматизированный процесс. Просто подключайте сайт к сервису и система сама будет искать все изображения и сжимать их.
Сервис постоянно будет искать измененные и новые только что добавленные изображения и ставить их в очередь на сжатие.
Легко подключить к любому сайту на PHP. Поддерживаются все известные CMS и фреймворки, а также самописные сайты на PHP.
Выбирайте на свой вкус - сжатие картинок без потери качества, или с потерей качества но максимальной эффективностью сжатия до 98%.
Укажите максимально возможную ширину и высоту. И изображения будут уменьшаться по максимальной стороне до указанных размеров.
Сервис работает абсолютно безопасно и осторожно. При сжатии изображений на сайте их оригинальные версии сохраняются рядом.
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После регистрации вы получаете 10МБ на свой счет. А поштучно сжимать изображения через веб-интерфейс вы можете без ограничений.
Выбирайте, за что вам удобнее платить - за эффективность или за трафик. Без регулярных платежей.
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In addition to compressing the acceleration images PrestaShop on the front-end side, one can also achieve through the optimization of other components:
Server-side acceleration is the goal of minimizing page generation time by the server. This is usually promoted by the following methods:
The OptiPic experts know all the subtleties of acceleration and are ready to tackle the complex acceleration of your site. Contact us if you need the maximum acceleration of your site.
PageSpeed is a crucial factor for the success of any online store. Slow loading pages not only affect user experience but also impact search engine rankings. In the case of PrestaShop, there are several techniques and best practices that can be applied to enhance the performance of your website and improve its PageSpeed score.
Images often contribute to a significant portion of the page size, leading to slower loading times. To optimize images in PrestaShop, consider the following:
Caching is an effective technique to reduce page loading time by storing static resources. In PrestaShop, enable caching by:
Minification involves removing unnecessary characters, such as white spaces and line breaks, from code files. This reduces file size and improves page load speed. To minify in PrestaShop:
A CDN is a network of servers distributed globally, which caches and delivers website content from the closest server to the user's location. To implement a CDN in PrestaShop:
Inefficient database queries can also contribute to slower page loading times. To optimize database queries in PrestaShop:
By implementing these techniques and best practices, you can significantly improve the PageSpeed of your PrestaShop store. Faster loading pages not only enhance user experience but also have a positive impact on conversion rates and search engine rankings.